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By Katherine Palmer
President of Palmerworks
According to recent Pew Research results, 63% of cell phone owners now go online using their mobile phones. According to this Media Post article…
Since 91% of Americans are cell phone owners, this means that 57% of all Americans now go online using a mobile phone. The steady increase in cell phone internet usage follows a similar growth trajectory for smartphone ownership. Over half of all adults (56%) now own a smartphone, and 93% of these smartphone owners use their phone to go online.
Wow – that’s 6 in 10 cell phone users. Now, more than ever, it’s important for your website to be a mobile-friendly experience.
Think about how often you use your phone or tablet on the road. As the passenger, I’m always looking up restaurants and businesses in the area while my husband drives. Don’t you look up the menu and prices before trying a new restaurant? When traveling, wouldn’t you like to see the reviews of a motel before staying there? How about that local small business that sells the widget you need – what hours are they open? and where exactly is that store located?
Face it. Checking out businesses and eateries on your phone has become second nature.
When your potential clients look for your site, will they be able to read it on the small screen? Try this mobile phone emulator to find out.
Since 2012, Palmerworks has designed all of our new client sites in a format that looks good on a smart phone, tablet, and your personal computer. This is called responsive design. Check out the GCBA website on your phone. It’s done using responsive design as well.